The Awesome Science of Chinonomics

Social Capital , simply put, is what makes civilization go . At the neighborhood level, it's what makes you feel at ease with crossing your street to ask your neighbor for that specific wrench you need to tighten that one hinge you're trying to fix. The trust you have in your neighbors --the comfort of knowing your car tires won't be slashed at night or that your house won't be broken into-- allows you to focus on things that are different from security and survival to (hopefully) be more productive. Sure, you can also spend all your time  doomscrolling  and brainrotting , but at least you have the optionality to do something good with that extra time. When it works in harmony, the social contract we tacitly (sometimes expressly) enter into allows us to develop our human capacities.  After all, what is art and the pursuit of knowledge if not just the leisurely, luxurious activity that's permitted only when those with the capacity, the interest, the means and intent ...

The more you want to get away from it, the easiest it finds you. Bad news and ominous signals have an inexorable way of powering their way to your skull. Regardless of how badly you want to get away from them. Our loss aversion makes us more attentive to bad news, because not acting on negative risk meant literally dying when we were apes.  Wanna know the saddest part of all this? This is still very much true in the year 2022.  I remember telling myself once and again when I heard nonstop reports on Russian amassing troops on the border with Ukraine before the invasion:  "Enough already! This whole 'will-he/will-he-not invade' non sense is getting tiresome. Of course Putin won't invade! I'm sick of this media alarmism. I mean, the costs are massive. Ukraine is too big a country. It's not Syria. It borders NATO, for God's sake! All Putin has to do to win is retreat, don't invade, and say 'See? I told you! Biden's a warmonger. I told you all along...

Wars are no longer waged on the ground. Or at least not just there. Conquering Invasions are not necessary when what you need to  conquer is the mind . Inflicting human losses via bullets is so counterproductive. Dead people can't contribute to the monetization of online content, after all. Corpses can't be  groomed online nor harvested for profit , you see. Now, battles are waged in the ethereal realm of the internet. It is there where ideas spawn, linger, are nurtured,  get amplified , and most importantly, morph into radicalization. The decadence of traditional media (with the  disintegration of its grip  on the collective conscience), has given way to this new (and dynamically fluent) status quo: people get their daily dose of information from the internet. They interact with each other, and experience an increasingly broader share of their daily lives there. Physical interaction no longer exists. The public square is now dead. And so is the mall ....